‘I Use Juju To Succeed’ — Fuji Star Saheed Osupa Stirs Controversy

Fuji music maestro, Akorede Babatunde Okunola, popularly known as Saheed Osupa, has set tongues wagging following a recent statement concerning the source of his career longevity and success. On Wednesday, April 8, 2026, the veteran musician stirred the hornet's nest by acknowledging the use of traditional African spiritual elements, often referred to as "juju," in his professional journey.

In an interview that has since gone viral, the "Olufimo" crooner explained that his success is a blend of hard work, immense talent, and what he described as "ancestral backing." Osupa, who is well-revered for his deep lyrical content and mastery of Yoruba proverbs, noted that staying at the top of the competitive Fuji industry for decades requires more than just singing.

"Success is not just about the physical; there is a spiritual side to it," he stated during the sit-down. "I use my traditional heritage—what people call juju—to protect my craft and ensure I stay ahead. It is part of our culture and shouldn't be shied away from."

The comment has polarized fans and observers alike. While some argue that he is simply being honest about the cultural realities of the Nigerian music industry, others have criticized the statement as controversial. Religious leaders and social commentators have also weighed in, sparking a wider conversation about the intersection of tradition, spirituality, and modern entertainment. Despite the backlash, Osupa remains one of the most decorated Fuji artists in history, with his latest album continuing to top local charts.